Do not let relevant data about your TV audience get away
TV Data feed makes use of our realtime TV data to create TV audiences. It enables you to create retargeting audiences based on unique sets of TV characteristics. The tool also creates a database of your TV audience with the option of retargeting them. An indispensable tool to increase your DMP and make optimal use of your TV data.
Benefits
Retargeting
Retarget TV responders with a targeted message that amplifies the TV message.
Target look-a-likes
Identify profiles of TV responders and target look-a-likes to increase reach and performance.
Insight in customer journey
See the customer journey of TV responders and use the data in campaign attribution modeling.
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