About Mediasynced Research Lab
Research and innovation have always been at the core of Mediasynced’s DNA. From our inception, we used this DNA to build technologies that enchance and measure the impact of TV and Radio advertising. But we wanted to do more than commercial work. That is why in 2019, we founded the Mediasynced research lab. Using the technologies we developed over the past decade, we take on research projects that uncover new territories or answer questions that are not easily funded from commercial budgets. It is our way of giving back to the community we love to work for.