Advertising messages – More or less?
[vc_row][vc_column][vc_empty_space][/vc_column][vc_column][vc_single_image image="15257" img_size="large"][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column width="2/3"][vc_column_text] The more the merrier? Or less is more? In this edition we present another helpful insight about the
Frame by frame, show your name
[vc_row][vc_column][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image="15257" img_size="large"][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column width="2/3"][vc_column_text] How often do you show your Logo? In this edition we present another great insight about the presence
TV is more effective than radio
[vc_row][vc_column][vc_column_text] TV vs Radio Increasingly, statements are made with regards to the impact of offline media channels on the online response of
The eagle has landed – AI based TV and Radio planning
[vc_row][vc_column][vc_column_text] More accuracy in less time Spotalytics’ new AI module automatically calculates the effectiveness of your TV and Radio media choices and
Research article – Let the man do the talking
Male voices do the trick and make your call-to-action stick This is the third in a series of new research articles
A breath of fresh air – local weather targeting proved successful
Italians are longing for warm and sunny times during the colder days and escaping the city seeking fresh air during
TV content more often leads to online traffic
Trends in Digital Media 2019 GfK research According to Screenforce, the Dutch TV marketing center (based on a GfK study), seeing
New TV campaign Oxxio successful with data-driven strategy
Oxxio | Case study Spotalytics [pdf-embedder url="https://mediasynced.com/wp-content/uploads/2019/09/Oxxio-case-EN.pdf"] Want to know more about Spotalytics? [edgtf_button size="medium" type="solid" text="Get in touch"
When funny TV commercials hurt the most
Measured over 53.000 airings, we found that humorous content in automotive commercials will result in a 30,3% setback
Coming soon… Spotalytics x AI
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