Mendel and Mark share a passion for the power of cross media and love creating unique solutions. In December of 2011, they set up their first company together; Remotely.tv. Not long after, they created a unique innovation that lets TV and online advertising to go perfectly hand-in-hand. The idea of TV Sync was born.
They received so much positive feedback on the idea to sync TV ads with the online campaigns, that it wasn’t long before Mediasynced was founded. In July of 2012, the first TV-Synced campaign was launched. Since then, Mediasynced has launched a continual stream of Cross Media innovations that together resulted in the current advanced TV and radio platform.
To benefit from the opportunities that the changing landscape of TV has to offer, Mediasynced has developed an advanced TV and radio platform. Powered by world’s most sophisticated TV-attribution models and AI techniques, it allows modern brands to measure, amplify and optimize their TV and radio campaigns on-the-fly. And because we fully automated this process, you no longer have to wait for answers. They are simply available in our award winning, super user friendly platform.
Embark on your journey in the new world of TV and radio advertising, where optimizing TV campaigns in realtime is no longer a dream, but a reality.
what we do
The launch of distinguishing Cross Media technology is in our blood. Our strength consists of developing technological solutions that help create bridges between the offline and online worlds. This allows us to surprise everyone with the world’s first cross media innovations each year. This lets us maintain our lead on the largest ad tech players.
With the help of accurate, robust attribution models and the user-friendliness of our tools, we ensure advertisers are able to anticipate and react to changes. Our TV and radio platform also anticipates the future of TV. We aim to inspire advertisers and help meet challenges and opportunities that this TV (r)evolution sets in motion.
In an increasingly competitive market, where product differences are smaller than ever, the brand that wins the customers’ hearts will emerge victorious. Video and TV have that power.
Thanks to the technological convergence of TV and online video, there are new opportunities waiting in the years to come that will only increase the importance of TV and video.
We offer the solutions that advertisers require to anticipate and react to the opportunities that the changing field of TV and video has to offer.
Mediasynced, simply special.