TV content leads to online conversion

TV content more often leads to online traffic

Trends in Digital Media 2019 GfK research According to Screenforce, the Dutch TV marketing center (based on a GfK study), seeing content on TV is increasingly encouraging visitors to visit the website. In 2018, 54% visited a website as a result of seeing content on TV. Looking at 2019 this even applied to 61% of …

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